About SM Distributors

SM Distributors represents professionalism, uncompromised quality and a great deal of customer service. With branches in Harare and Mutare, we partner with local, regional and global manufacturers who are producers of leading brands in the world to ensure that our valued customers gets the best of the best.

Our product lines include food and beverages and hardware portfolio. The food and beverages line extends from alcoholic and non-non alcoholic beverages, groceries, detergents, skin care products, to name a few. In essence, the product line covers over 70% of the products you see on the shelves of retail supermarkets. Our hardware portfolio ranges from latest lighting technology and light fittings, protective clothing/safety wear to name a few.

As the SM Distributors team, we put our customer needs first, we embrace competition and treat it not as a threat but a challenge to creativity and innovation . We empower our employees with entrepreneurial skills and resources where possible. We believe in teamwork as the African proverb say “If you want to go fast, go alone, but if you want to go far, go together”.

Get to know us

We are a leading distributor in Zimbabwe and a partner to leading local, regional and global brands.

Who we are

A wholly Zimbabwean owned company with close to ten years of distribution experience. The company was founded by Mr Spencer Muchamiri(CEO and Chairman) in 2014, who has managed to identify and recruit new talent and skill over the years. To date, the company employs over 35 employees countrywide. SM Distributors takes pride in its superior relations that we have managed to secure with leading, local, regional and global manufacturers. We are also grateful that we have managed to establish health relationships with our superior clients.


To create synergies with innovative local, regional, international, and global manufacturers and become their most preferred route to market. The interests of our customers are at the heart of our organization, and we jealously guard them by delivering the highest quality service that is second to none.


To build incredible Brand Equity through delivering value to our customers, employees, and investors. Improving the standards of living locally and regionally through creating employment and entrepreneurial opportunities is our top priority. We aim to contribute a significant percentage to the national revenue and growth of the economy. We will not rest until we bring sustainability and satisfaction to all stakeholders.

Our Key Partners

Partnership is a critical aspect for the success of our business operation.